Student guide to MEDIA AND CULTURAL THEORY - Second Edition

This guide explores influential media and cultural theories, from Enlightenment thought to postmodern consumerism and post-colonial perspectives.

Hill, S. and B. Fenner (2021),  Media and Cultural Theory  BookBoon: Copenhagen

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Student guide to MEDIA AND CULTURAL THEORY provides a foundational exploration of key theoretical frameworks shaping our understanding of media and culture. It navigates complex ideas, offering accessible introductions to essential concepts.

The guide begins by examining Theories of the Enlightenment, laying groundwork for subsequent analyses. It then delves into Marxism and Global Media, exploring economic influences and power structures. Semiotics and Formalism are considered, focusing on the study of signs and textual structures. The influence of The Frankfurt School and Neo-Marxism is examined, alongside Structuralism’s emphasis on underlying systems.

Further exploration covers Poststructuralism, challenging established structures, and Postmodernity and Consumer Culture, analyzing contemporary societal shifts. The guide considers Consumer Agency and Cultural Studies, investigating audience interpretation, alongside Feminism’s critique of gender representation. Finally, it addresses Post-Colonialism’s perspective on media’s role in shaping global power dynamics. A comprehensive bibliography supports further research.